Case study04 / 04
Social Inc.
Designed and built the launch site and waitlist for a calm social studio. Mobile first.
- Services
- Brand, Design, Frontend, Motion

About
Social Inc. is a studio for fashion creators and the teams behind them: compose the feed, schedule the week and read the audience in one calm place.
Process
Problem
Creator tools look like analytics dashboards. The people using them work in images, light and sets.
Decision
Lead with the studio, not the software. Three words, one line of promise and a single waitlist field over real set footage.
Build
A mobile-first Nuxt page, compressed video that loads light, and a waitlist that opens the private beta.
Outcome
- Launch site and waitlist designed and built by one person
- Private beta opened from the waitlist
Gallery
9 images, select to enlarge
Calendar. The month at a glance. The day you pick opens beside it. Calendar, mobile. The same plan as a list, sized for one thumb. Waitlist. Three words, one promise, one field over the set. Audience. One number first, the curve under it, two figures to close. Composer. Write on the left. The post lands on the right exactly as followers will see it. Date picker. The day, then the time. Nothing else to read. Feed. The planned grid next to the post, before anything goes live. Feed, mobile. The profile as followers will see it. The next post is one tap away. Week. Three moments, planned. Drag a post to shape the week.
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